Women in their late 30s, 40s, 50s, and beyond are harboring a pretty big secret, one that doesn’t often get shared with the younger generation:  getting older doesn’t really suck. In fact, it’s pretty awesome. For many of us, these years are when it finally feels like we’ve grown into ourselves and are far more stable and content than in our teens and 20s.

As the years go by, however, your skin may present a bit of a challenge. The good news? With thoughtful product selection, your anti aging skin care regimen can really make a difference.

I recently visited our Skin Care Salon in Manhattan, and let me tell you: the ladies who work there look amazing. Like, ten-years-younger sort of amazing. The secret to their youthful skin is dedication to their anti aging skin care regimens (and not cosmetic surgery).

Aging is caused by two factors:

• Intrinsic Aging is part of the natural process of life that occurs when collagen and elastic production slow down and a host of other factors change the skin’s appearance.
• Extrinsic Aging is the term we use for all of the bad things—tanning, smoking, excessive alcohol consumption, etc.—that accelerate and exacerbate the normal aging process.

Which extrinsic factors can you eliminate?

This week, would you consider changing your everyday anti aging skin care routine to include sunscreen or additional sun protection? Can we re-think our attitudes about ‘healthy tans’ (there’s no such thing) and start doing the right thing for our skin?

Let us know what changes you’re planning on making!